Be Seen. Be Trusted. Be Found by the People Who Matter Most — Your Local Community.
Visibility isn’t about shouting louder.
Being loud means being clicked on, only for your visitor to close their tab. At best, they’re disappointed. At worst, they’re annoyed at you. That’s not the visibility you want.
Instead, visibility is about authenticity.
It’s about the community you wish to serve, walking through your digital doors, satisfied with what it’s found.
Our Local SEO Services help mission-driven brands, small businesses, and social enterprises rise to the top of local search results. We don’t take a soulless, data-only approach. Spreading your mission means combining the power of data with the impact of your vision. That means meaningful content, community-based storytelling, and technical optimisation.
It’s strategy with soul. It’s values-driven messaging that helps you attract the right local audience and build lasting trust.
What’s Included
Local SEO Audit & Strategy
Review of current website performance, keyword rankings, and local visibility.
Audit of Google Business Profile (GBP) setup and optimisation opportunities.
Competitive analysis of the local search landscape.
On-Page Optimization
- Update of meta titles, descriptions, and headers with geo-targeted keywords.
- Optimization of NAP (Name, Address, Phone) consistency across pages.
- Integration of location-based schema markup for Google Maps visibility.
- Setup or improvement of local service area pages.
Localized Content Creation
- 2–4 blog posts or landing pages per month focused on community-based keywords.
- Story-driven articles highlighting your local impact, events, or partnerships.
- Content calendar designed around seasonal and regional search trends
Google Business Profile & Citations
- Full optimization of your Google Business Profile (photos, services, posts, categories).
- Submission to local directories and citation sources.
- Monthly performance tracking: impressions, calls, directions, and clicks.
Why It Works
At Malaya Publishing, our approach to Local SEO goes beyond algorithms and analytics.
Values-Driven Optimisation
We don’t chase rankings. We help your business earn trust in your community. Every piece of content we create, from blog posts to service pages, is something we create with intention and integrity. We ensure that your local keywords align with your mission, so your audience not only finds you online but also feels connected to what you stand for.
Community Visibility
We ensure your business appears exactly where your customers are searching. Whether that’s through Google Maps, “near me” searches, or local service directories, our goal is to make your brand easy to discover and even easier to trust. By strengthening your online presence across platforms, you naturally become the go-to choice for people in your area who share your values or need your services.
Authentic Growth.
SEO is not about gaming the system. It’s about building real relationships. You don’t want people who show up by accident. You want the ones who came to your website, happy they found what they were searching for. By consistently showing up in local searches with genuine, story-driven content, you attract customers, clients, or donors who believe in your mission. Over time, this creates a cycle of loyalty, advocacy, and long-term success that no shortcut can replicate.